---
title: "Marcus Evans Group Case Study | Global | SalesMind AI"
description: "By removing manual outreach tasks, SalesMind AI enabled teams to scale global B2B engagement, respond faster, and build long-term relationships."
image: "https://irojxobawtodaefjqgpj.supabase.co/storage/v1/object/public/cms-assets/webflow-migration/testimonials/695232369beba64ab00e6ad8_salpy-devledian-profile-pic.jpeg"
---

SUCCESS STORY · CORPORATE · VERIFIED · **TRUSTPILOT** · FILED SEP 9, 2025

# ONE SEAT. FIFTY DIVISIONS. GLOBAL SCALE.

With manual tasks out of the way, the team can focus on what truly matters: driving impactful B2B engagement, filling high-value summits, and building long-term relationships with decision-makers across industries.

![Salpy Devledian](/_next/image?url=https%3A%2F%2Firojxobawtodaefjqgpj.supabase.co%2Fstorage%2Fv1%2Fobject%2Fpublic%2Fcms-assets%2Fwebflow-migration%2Ftestimonials%2F695232369beba64ab00e6ad8_salpy-devledian-profile-pic.jpeg&w=96&q=75)

Salpy Devledian

Marketing Manager

By removing manual outreach tasks, SalesMind AI enabled teams to scale global B2B engagement, respond faster, and build long-term relationships.

[Book a 30-min demo →](https://meet.sales-mind.ai/widget/booking/hlG0t56x4bZa8l3KWyEK?utm_source=website&utm_medium=webCaseStudy&utm_campaign=onboarding&utm_content=ctaPrimary) 5.0 · TRUSTPILOT · VERIFIED

Provisioning new offices

2

Manual setup per office — no central template.

Pipeline visibility

Per

No central rollup across 60+ countries.

ICP consistency

Drift

Each business unit ran their own targeting from scratch.

BDR onboarding

Days

Every new rep needed their own LinkedIn workspace setup.

01

## The stack they built

Counts and configuration only — no prospect names, no message bodies. This is the shape of a real B2B outbound system run on SalesMind.

Senders + ICPs · client-anonymous

Teams

50

divisions provisioned

Senders

97

LinkedIn profiles

Personas

78

Campaigns

255

live

Days active

907

since Feb 2024

#### Personas (ICPs)

78 CONFIGURED · TOP 3

Global Enterprise Strategy & Insights Teams

83CRITERIA

Chief / SVP

Business Unit Leaders in Professional Services

54CRITERIA

BU heads

Corporate Learning & Knowledge-Sharing Teams

48CRITERIA

L&D leaders

CLIENT-INTERNAL NAMING ANONYMIZED

Real workspace dates · the customer journey

Feb 14, 2024

Marcus Evans Group joined SalesMind. First admin seat for Salpy.

Mar 21, 2024

MEG corporate team launched. First centrally-provisioned division.

Mar 4, 2025

Seven division teams provisioned in one batch — Japan, Forums APAC, EU/NA, Middle East.

Apr 28, 2025

Regional rollout — Australia Conferences, EU/NA Forums, KSA / SEA Conferences.

Apr 9, 2026

Five sales-rep teams provisioned in a single day — DA SALES roster expansion.

May 28, 2026

50 internal teams active. 255 live campaigns. 6,620 replies booked to date.

Replies booked

6,620

Across the customer's active window — 2 years 6 months on the platform.

ICPs running

78

Personas running in parallel.

Messages sent

90,535

LinkedIn invites + follow-ups across 97 senders.

SNAPSHOT · MAY 28, 2026 · PULLED MANUALLY FROM THE WORKSPACE · NO MARKETING CLAIMS [See how →](https://meet.sales-mind.ai/widget/booking/hlG0t56x4bZa8l3KWyEK?utm_source=website&utm_medium=webCaseStudy&utm_campaign=onboarding&utm_content=ctaPrimary)

INDUSTRIES TARGETED

Manufacturing

Oil, Gas & Mining

Financial Services

Industry Associations

Pharmaceutical

Banking

Professional Services

Technology

IT Services

Tech & Media

02

## Who’s talking

Salpy Devledian reviewed SalesMind under their real name on TRUSTPILOT. Everything below is what the workspace actually contains.

Identity verified · sender + persona names omitted by policy

CORPORATE

![Salpy Devledian](/_next/image?url=https%3A%2F%2Firojxobawtodaefjqgpj.supabase.co%2Fstorage%2Fv1%2Fobject%2Fpublic%2Fcms-assets%2Fwebflow-migration%2Ftestimonials%2F695232369beba64ab00e6ad8_salpy-devledian-profile-pic.jpeg&w=128&q=75)

Salpy Devledian

Marketing Manager

Industry

Events Services

Company size

~3,000 employees

Country

France

Buyer segment

Global B2B events group

Job title

Marketing Manager · MEG

Customer since

FEB 14, 2024

TRUSTPILOT · 5.0/5

03

## In their own words

The full review, untouched. Sourced from TRUSTPILOT.

Verified · Salpy chose to publish their name

“

With manual tasks out of the way, the team can focus on what truly matters: driving impactful B2B engagement, filling high-value summits, and building long-term relationships with decision-makers across industries.

SALPY DEVLEDIAN

Founder reply · published

**Julien (founder, SalesMind)** SEP 9, 2025

Thank you for sharing your story, Salpy! Freeing teams to focus on impactful B2B engagement instead of manual tasks is exactly what SalesMind was built for. Honored to be part of the journey. Regards, SalesMind AI Team.

## Run pipeline like Salpy does. From one seat.

[Book a 30-min demo →](https://meet.sales-mind.ai/widget/booking/hlG0t56x4bZa8l3KWyEK?utm_source=website&utm_medium=webCaseStudy&utm_campaign=onboarding&utm_content=ctaPrimary)

 4.9 / 5 ON TRUSTPILOT · 67 PUBLIC REVIEWS

04

## More operators

Other people running real LinkedIn pipelines on SalesMind. All public reviews; all sourced from verified workspaces.

Pick the buyer most like you

[![Kyle Roughley](/_next/image?url=https%3A%2F%2Fcloudfront.sales-mind.ai%2Fdefault%2Fuploads%2FACoAABIJ9YEBeIj7yMwfUaC9-N6DBU1ZP5pzZYc.png&w=96&q=75) Kyle Roughley This AI Now 13,193 MSGS](/en/success-stories/kyle-roughley-tp6966) [![Ken Tan](/_next/image?url=https%3A%2F%2Fcloudfront.sales-mind.ai%2Fdefault%2Fuploads%2FACoAAAvgiWQBqF9im0k62zBvoT7b5KQ2QHzG9sk.png&w=96&q=75) Ken Tan Founder & White-Label Reseller](/en/success-stories/ken-tan) [JM JUlia Maria EXCELLENT CHAT SUPPORT FROM EVA](/en/success-stories/julia-maria)

## Excited to connect with your team.

Book a Discovery Call with us. We can’t wait to dive into your business and discover if (and how) SalesMind AI can help you generate more leads in less time on LinkedIn.

What to expect on our call

### A discovery call. Not a pitch.

- Discovery
  Your sales goals & challenges — we listen first, to see if you qualify.
- Q&A
  Answers to any questions you might have about the product, the deck, or the pricing.
- Next steps
  If you qualify, we sign up together and schedule an onboarding call.

[Book a 30-min demo →](https://meet.sales-mind.ai/widget/booking/hlG0t56x4bZa8l3KWyEK?utm_source=website&utm_medium=webCaseStudy&utm_campaign=onboarding&utm_content=ctaPrimary)

4.9 ON TRUSTPILOT · 67 PUBLIC REVIEWS

SALESMIND AI PIPELINE INFRASTRUCTURE SINCE 2024

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